- Asset Gathering develops the segment of up-market private customers (high net worth individuals, foundations etc.). There is still a great deal of potential for this market segment in Austria, which we are tapping through a differentiated approach with two highly-respected and well-established brand names:
Schoellerbank operates independently in the market. It offers classic private banking services to a broadly defined group of customers (private investors with an investment potential of € 70,000 upwards, corporate customers and institutional investors with an investment potential of at least € 1 million).
BANKPRIVAT, as an independent brand name, covers the top segment of this market by primarily servicing the top customers recommended by BA-CA. In September 2006, the defined customer cluster started to be transferred from the Retail segment. This comprised high net worth individuals with investments exceeding € 1 m and private foundations. The transfer, supported by a
BA-CA sales contest, took place within the framework of our “Fit for TopClients” project and significantly enhances the profile of these specialist services.
| Download table (.xls) |
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Total financial assets |
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Schoellerbank |
€ 6.2 bn |
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BANKPRIVAT |
€ 4.9 bn |
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Assets under management |
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Pioneer Investments Austria |
€ 26.5 bn |
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AMG |
€ 2.0 bn |
In this context, Asset Management GmbH (AMG) has important product competencies. These are primarily asset management in the widest sense, the creation of structured products and brokerage activities for active investors. AMG is also a service provider for other BA-CA Divisions (sales support and information, product management including tax aspects and the launch of specialised products), and performs an important complementary function.
- Capital Invest was renamed Pioneer Investments Austria (PIA) in November 2006. The company is responsible for asset management business, embedded within the Pioneer Group which is active on a worldwide basis.
Within this group of companies – as one of five local investment centres of the Pioneer Group – we will focus on the product groups in which we have already underlined our particular expertise. We can use these strengths more than before.

